Seasonal Marketing

Posts Tagged ‘product based business’

Seasonal Marketing

Christmas is upon us, and another year is coming to an end. Which means It’s that time of year again, the Melbourne Cup has come and gone, and traditionally things have now started to slow down. Businesses and people start to change focus. This also means, businesses are getting ready for the Christmas break, and looking to the new year, and although this planning creates a busy time for most, it is also a time where people want to be able to relax and unwind.

I often find that businesses struggle with their preparation for the seasonal break, therefore I find that they get their priorities wrong. Have you ever questioned how you can be better prepared for this time of year, in order for you to hit the ground running in the new year?

Firstly, let’s start with the basics. Are you service-based business or a product-based business, because they really need to be treated differently during this time of year.

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